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Thursday 29 October 2026Times in AEDT

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Corporate Webinar Platforms: The Complete List for Building Your Webinar Strategy

A practical guide to the corporate webinar platforms worth considering in 2026, from enterprise engagement suites to the webinar tools already inside your collaboration stack.

· 12 min read

Choosing a webinar platform is one of the first real decisions you make when you build a webinar strategy, and it shapes everything that follows: how you register attendees, how you engage them live, what data lands in your CRM, and how much work it takes to turn one live session into months of on-demand content.

This guide lists the corporate webinar platforms a business should have on its radar, grouped by the job they do best, so you can build a shortlist that matches your goals rather than someone else's.

Start with the job, not the tool

Before you look at any vendor, be clear about what your webinars are for. Most corporate programmes fall into one or more of these buckets:

  • Demand generation and marketing — top-of-funnel webinars, product launches, thought leadership. You need strong registration pages, CRM and marketing automation integrations, and engagement analytics.
  • Customer education and onboarding — recurring training, product walkthroughs, customer success sessions. You need reliability, recordings, and on-demand libraries.
  • Internal communications — all-hands meetings, town halls, leadership updates. You need scale, security, single sign-on and an easy join experience for employees.
  • Large virtual or hybrid events — multi-session conferences, summits and user events. You need agendas, multiple tracks, sponsor areas and networking.
  • Content and brand building — interview-style shows and panels that you'll repurpose into podcasts, videos and social clips. You need studio-quality recording, branded layouts and easy editing.

Keep those buckets in mind as you read the list below. Many businesses end up running two platforms: one for internal broadcasts that comes bundled with their collaboration suite, and one purpose-built tool for external, revenue-focused webinars.

1. Enterprise engagement and event-marketing platforms

These platforms are built for large, data-driven B2B webinar programmes. They cost more, but they are designed to turn webinars into pipeline.

ON24

ON24 is one of the longest-standing names in enterprise webinars and is known for deep engagement analytics, interactive content experiences and on-demand content hubs. It is popular with technology, life sciences and financial services marketers who run high-volume programmes. In 2026 ON24 became part of Cvent, which has said it will keep investing in the platform, so existing customers should see continuity while the two product lines move closer together.

Best for: Large B2B marketing teams that measure webinars by pipeline and want rich first-party engagement data.

Cvent (including Goldcast)

Cvent is best known for in-person and hybrid event management, but it has been building out its virtual capabilities. Alongside ON24, it also acquired Goldcast, a video-first event and webinar platform with AI tools for repurposing recordings into clips and content. If your organisation already runs its conferences on Cvent, its webinar offering is worth evaluating so everything lives in one system.

Best for: Organisations that want one vendor for webinars, virtual events and in-person events.

BigMarker

BigMarker covers live, simulated-live, evergreen and on-demand webinars, as well as virtual and hybrid events, and it is built to handle very large audiences. It offers extensive customisation, white-labelling and monetisation options.

Best for: Enterprises that want one flexible platform for webinars at scale plus larger virtual events.

Bizzabo

Bizzabo positions itself as an event-experience platform that brings in-person, hybrid and virtual events together, with webinars as part of a wider event portfolio. Its strength is managing many event formats with consistent branding and data.

Best for: Event and field marketing teams running a year-round mix of events and webinars.

2. Webinar tools inside your collaboration suite

If your company already pays for a video-meetings platform, you may have webinar capabilities available as an add-on. These options win on familiarity, IT approval and single sign-on, though they are usually lighter on marketing features than dedicated tools.

Zoom Webinars, Zoom Sessions and Zoom Events

Zoom offers a ladder of options. Zoom Webinars is the classic choice for structured, one-to-many sessions with clear host, panellist and attendee roles. Higher tiers add production tools such as a backstage area for speakers and production controls for managing what's on screen. Zoom Events and Zoom Sessions extend this into branded, multi-session, multi-day and hybrid events. Because so many people already have Zoom installed, the join experience is familiar to almost everyone.

Best for: Companies that already standardise on Zoom and want a low-friction route into webinars.

Microsoft Teams Webinars and Town Halls

Microsoft Teams includes webinars (with registration, attendee reports and engagement tools) and town halls for large one-to-many broadcasts. Note that Microsoft retired the older Teams Live Events format in mid-2026 and is directing customers to town halls instead, so if your internal comms team still relies on Live Events, plan the migration now. Some advanced features and larger audience sizes depend on your Microsoft 365 licensing, so check with your IT team.

Best for: Microsoft 365 organisations running all-hands meetings, internal broadcasts and straightforward external webinars.

Webex Webinars

Cisco's Webex Webinars is aimed at enterprises that value security, IT integration and large audience sizes. It supports large-scale webinars, event series and multilingual features, and fits naturally into organisations already using the Cisco collaboration stack.

Best for: Enterprises with strict security requirements and existing Cisco infrastructure.

GoTo Webinar

GoTo Webinar has been a dependable workhorse in this category for many years. It covers registration, reminders, polls, Q&A, recordings and reporting, with native CRM integrations. It is simpler than the enterprise engagement platforms, which many training and customer-education teams see as a strength.

Best for: Mid-market companies running regular training, onboarding and marketing webinars that need reliability over bells and whistles.

RingCentral Events and Webinar

RingCentral acquired Hopin's events business in 2023 and folded it into its video portfolio alongside RingCentral Webinar. If your business already uses RingCentral for phones and messaging, its webinar and events products are a natural option to evaluate.

Best for: Businesses already on RingCentral's communications platform.

3. Marketing-focused webinar platforms for growing teams

These tools sit between the suite add-ons and the enterprise engagement platforms. They are usually browser-based (no download for attendees), quicker to set up and priced for growing teams, while still integrating with HubSpot, Salesforce and marketing automation tools.

Livestorm

Livestorm is a browser-based platform for live, on-demand and automated webinars, with tight integrations into common CRMs and marketing tools. It's well regarded for its clean attendee experience and fast setup.

Best for: SaaS and B2B teams that want webinars wired directly into HubSpot or Salesforce.

Demio

Demio, owned by Banzai, focuses on marketing and demand-generation webinars with live, automated and on-demand formats. It has been adding AI features, including an AI moderator that can turn past live sessions into on-demand, AI-led experiences.

Best for: Marketing teams running regular lead-generation webinars without a dedicated production crew.

WebinarGeek

WebinarGeek emphasises what happens after the live session ends, with strong support for on-demand, automated and webinar-series formats. It's a popular option with European businesses.

Best for: Teams that want every live webinar to keep generating leads as on-demand content.

Zoho Webinar

Zoho Webinar offers core webinar features — registration, reminders, polls, Q&A and reporting — at an accessible price, and integrates with the wider Zoho suite.

Best for: Cost-conscious businesses, especially those already using Zoho CRM or Zoho One.

Airmeet

Airmeet combines webinars with virtual event features such as networking lounges and multiple tracks, making it a flexible option when your webinar programme grows into community events.

Best for: Teams that want webinars and community-style virtual events in one tool.

4. Webcasting platforms for broadcast-quality events

When an event is high-stakes — an investor update, a CEO address to tens of thousands of employees, or a regulated announcement — dedicated webcasting platforms offer managed services, redundancy and broadcast-quality production.

WorkCast

WorkCast is an enterprise webcasting platform focused on broadcast-quality virtual events, with production support and engagement tools for large business audiences.

Best for: Organisations that want a managed, high-production webcast experience.

GlobalMeet Webcast

GlobalMeet Webcast is built for reliability at scale, with professional production options for large audiences. It's often used for investor relations and large corporate communications.

Best for: Investor relations, earnings calls and large corporate communications.

5. Automated and evergreen webinar platforms

Some businesses use webinars primarily as a sales funnel, running the same presentation automatically on a schedule. These tools focus on conversion features such as timed offers, landing pages and follow-up automation.

WebinarJam and EverWebinar

WebinarJam is designed for live sales and marketing webinars, with on-screen offers, automated follow-up and the ability to simulcast to platforms such as YouTube and Facebook. Its sister product EverWebinar handles automated and evergreen replays.

Best for: Direct-response marketers and businesses selling online.

EasyWebinar

EasyWebinar supports live, simulated-live and evergreen webinars with built-in funnels, landing pages and follow-up, and it has added enterprise features such as SSO and compliance controls.

Best for: Revenue teams that want hosting, funnels and follow-up in one system.

6. Podcast and live-streaming studios that double as webinar platforms

A growing number of businesses treat webinars less like one-off meetings and more like shows: a recurring format, a consistent look, and a recording good enough to publish as a podcast episode, a YouTube video and a stack of social clips. Podcast recording and live-streaming studios have leaned into this by adding registration pages, audience chat and replays, so they can now run a webinar end to end.

Their big advantage is production quality. They are built to make remote speakers look and sound their best, with branded layouts, overlays and scene control, and they make it easy to repurpose the recording afterwards. The trade-off is that they are generally lighter than dedicated webinar platforms on enterprise analytics, deep engagement tools, SSO and compliance controls, so check those carefully if they matter to you.

Riverside

Riverside started as a remote podcast and video recording studio, known for capturing high-quality local recordings of each guest rather than relying on the live internet connection. It now supports a full webinar workflow: you can schedule and brand a webinar, take registrations, send follow-up emails, run Q&A and polls, sync with your CRM, and stream live either on Riverside or out to social channels. Afterwards, the same recording feeds straight into Riverside's editing and AI clip tools.

Best for: Content-led teams that want every webinar to double as a podcast episode or video series.

StreamYard (On-Air)

StreamYard is a browser-based live-streaming studio that is widely used for branded live shows. Its On-Air feature turns it into a webinar platform, with registration pages, email reminders, embeddable players and on-demand replays, and attendees don't need to install anything. You can run a webinar on your own page and multistream it to social platforms at the same time. On-Air is a feature of StreamYard's paid plans, and payments for paid webinars need to be handled with a separate tool.

Best for: Marketing teams running branded, show-style webinars that they also want to broadcast to LinkedIn, YouTube and other channels.

Restream (Live Webinar)

Restream is best known for multistreaming one broadcast to many social platforms. Its Live Webinar add-on lets you run a webinar from Restream Studio in your browser, with a registration page, attendee chat, the option to bring attendees on stage, and an automatic replay, and attendees don't need a Restream account. Restream also offers simulated-live streaming of pre-recorded sessions, and it can stream events into Slack channels, which is handy for internal broadcasts.

Best for: Teams whose priority is reach across social platforms, with a simple hosted webinar page on top.

When a studio tool is the right choice

A podcast or streaming studio is a strong fit if your webinars are interview- or panel-led, you care about how the recording looks and sounds after the event, and you plan to repurpose sessions into podcasts, videos and clips. If your success is measured by detailed engagement scoring, lead routing into your CRM, or strict IT and compliance requirements, a dedicated webinar platform from the earlier sections will usually serve you better. Some teams use both: a studio for producing the show, and a dedicated webinar platform for registration, data and follow-up.

Quick comparison

PlatformCategoryBest forTypical pricing model
ON24Enterprise engagementData-driven B2B marketing programmesCustom quote
Cvent / GoldcastEnterprise eventsOne vendor for all event formatsCustom quote
BigMarkerEnterprise engagementVery large webinars and virtual eventsCustom quote
BizzaboEnterprise eventsMixed portfolios of events and webinarsCustom quote
Zoom Webinars / EventsCollaboration suiteCompanies already on ZoomPer licence, by audience size
Microsoft Teams Webinars / Town HallsCollaboration suiteMicrosoft 365 organisationsIncluded or add-on, by licence
Webex WebinarsCollaboration suiteSecurity-focused enterprisesPer host, quote at scale
GoTo WebinarCollaboration suiteReliable training and marketing webinarsPer organiser, monthly or annual
RingCentral Events / WebinarCollaboration suiteRingCentral customersAdd-on or quote
LivestormGrowth marketingCRM-connected SaaS webinarsTiered subscription
DemioGrowth marketingLead-generation webinarsTiered subscription
WebinarGeekGrowth marketingLive-to-on-demand campaignsTiered subscription
Zoho WebinarGrowth marketingBudget-friendly, Zoho usersTiered subscription
AirmeetGrowth marketingWebinars plus community eventsTiered subscription
WorkCastWebcastingManaged, high-production webcastsCustom quote
GlobalMeet WebcastWebcastingInvestor relations and large commsCustom quote
WebinarJam / EverWebinarAutomatedSales funnels and evergreen webinarsTiered subscription
EasyWebinarAutomatedFunnels plus enterprise featuresTiered subscription
RiversidePodcast / streaming studioWebinars that double as podcasts and video contentTiered subscription
StreamYard (On-Air)Podcast / streaming studioBranded, show-style webinars plus multistreamingPaid plans, by viewer capacity
Restream (Live Webinar)Podcast / streaming studioSocial reach with a hosted webinar pageAdd-on to paid plan, by attendee capacity

Pricing changes often and many vendors only publish entry-level plans, so always confirm current pricing and audience limits directly with each vendor.

How to build your shortlist

Once you know which category fits, use these questions to narrow the field to two or three vendors:

  1. Audience size. What's the largest live audience you expect in the next 12 months? Check the platform's limits on the plan you'd actually buy, not its headline maximum.
  2. Integrations. Does it connect natively to your CRM and marketing automation platform, and does it pass engagement data (questions asked, polls answered, minutes watched), not just attendance?
  3. Attendee experience. Can people join in a browser without downloading anything? Test it on a locked-down corporate laptop and on a phone.
  4. Formats. Do you need simulated-live, automated or on-demand formats as well as live sessions?
  5. Security and compliance. Does it support SSO, data residency and the certifications your IT and legal teams require?
  6. Production. Can you bring in remote speakers easily, use a backstage or green room, brand the experience and add pre-recorded video?
  7. Content after the event. How easy is it to publish recordings, build an on-demand library and repurpose sessions into clips?
  8. Support. What happens if something breaks five minutes before a CEO goes live? Ask about live event support on your plan.

Run a real pilot

Feature lists only tell you so much. Before you sign an annual contract, run at least one real webinar on your top choice — ideally with an internal audience first — and measure the registration-to-attendance rate, the quality of the data that reaches your CRM, and how your speakers felt about the experience. The right platform is the one your team will actually enjoy running every month.

Final thoughts

There is no single best corporate webinar platform, only the best fit for your goals, audience and existing technology. If you're just getting started, the webinar tools in the collaboration suite you already pay for are a sensible, low-risk first step. As your programme matures and webinars become a core part of your demand generation, a dedicated engagement platform will usually pay for itself in better data and less manual work.